The Czech Republic’s official tourist website, www.czechtourism.com, operated by CzechTourism, is now available in a version that has been tailored for mobile technology.
The portal www.czechtourism.com is currently one of the main resources that CzechTourism uses to inform tourists about the beauty of the Czech Republic and provide them with basic information necessary for their holidays in the country.With the expanding use of tablet computers and smartphones, the portal is recording ever-growing numbers of visits via mobile technologies. “Currently, more than 15% of all our users utilise some type of mobile equipment to browse the website. For some countries, that is as much as 40% of visits. We therefore decided to tailor our content for users of modern technologies and specifically for the requirements of mobile devices,” stated General Manager of CzechTourism Rostislav Vondruška.
“The mobile version of www.czechtourism.com has several useful elements that make orientation easier for visitors and help them find what they are looking for,” added Jan Mlčák, Director of the Public Communications Department. “When logging in, tourists located outside the Czech Republic can very easily create a practical PDF brochure to use upon their arrival, when they may be frequently without a data connection. Thanks to GPS support, tourists who have already arrived in the Czech Republic will find the nearest places of interest directly on the main webpage.”